Multi-platform reach

Reach active families with young to adolescent kids and high disposable incomes

Reach this market through


Online Display Ad Campaign on OurKids.net and Camps.ca

Ideal for: Creating top-of-mind awareness of your product, service, or brand, and for strategic targeting by location or market segment.

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Online Display Ad Campaign

Whether your online advertising strategy is designed to create top-of-mind awareness, launch a new product or drive visitors to your website, advertising on Ourkids.net and Camps.ca will help you grow your business.

Websites rich with pertinent and relevant information, Ourkids.net and Camps.ca are truly invaluable resources for parents, with detailed information on pre-K to 12 education and development.

Facts:

  • 100% targeted traffic: Parents with kids aged 0-16.
  • 80% of the visitors are new each month, so you're constantly reaching a new audience.
  • An engaged audience: 2x the average time on site.
  • 150,000+ visitors per month.
  • Ourkids.net and Camps.ca are page 1 Google.ca results for hundreds of keywords.

Ideal for:

Creating top-of-mind awareness of your product, service, or brand, and for strategic targeting by location or market segment.

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Magazine Display Ads in the print and digital versions of Our Kids School and Camp magazines

Ideal for: Establishing your brand as a National leader; shaping consumer attitudes and perceptions.

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Magazine Display Ads in the print and digital versions of Our Kids School and Camp magazines

Our Kids are the most widely-distributed and referenced magazines in Canada about education and summer camp options.

With half of readers keeping Our Kids magazines for over 6 months, and 80% referring to them repeatedly, you are ensured an engaged audience.

Two annual editions:

January edition 'Canada's Summer Camps and Programs Guide'
September edition 'Canada's Private School Guide'

Facts:

  • 400,000 copies distributed
  • On sale at Chapters and Indigo bookstores
  • Families with children aged 2 - 18 years
  • Full size, full colour, high gloss publications
  • Available at: private and public schools, libraries, education consultants, doctors' offices, real estate agents
  • Delivered to home subscribers of: Globe and Mail, Calgary Herald, Vancouver SUN, Montreal Gazette, Winnipeg Free Press, Regina Leader Post, Miramichi Leader
  • Distributed at the Our Kids Expos: Montreal, Vancouver, Oakville, Toronto and Calgary

Ideal for:

Establishing your brand as a National leader; shaping consumer attitudes and perceptions.

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eNewsletter Display Ad Campaign in the bi-monthly Our Kids eNewsletter

Ideal for: Promoting time-sensitive events, product launches, or general publicity.

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eNewsletter Display Ad Campaign in the bi-monthly Our Kids eNewsletter

Reach our opt-in subscriber base of families looking for information delivered to their inboxes.

eNewsletter features artices, video features and tips for parents. Your ad will appear as a leaderboard or big box.

Facts:

  • 20,000+ opt-in subscribers
  • 50 character text link included to your website
  • Distributed twice monthly

Ideal for:

Promoting time-sensitive events, product launches, or general publicity.

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Expo Sponsorship of our Private School or Camp Expos

Ideal for: Creating positive publicity, improving brand perception with your target demographic, networking, and generating immediate sales.

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Online Video Sponsorship through Our Kids TV

Ideal for: Adventurous marketing directors who want to partner with Our Kids on something great; shaping consumer attitudes by sponsoring topics of strategic relevance to your brand.

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I am interested in:

  • Online display advertising
  • Magazine display advertising
  • eNewsletter display advertising
  • Expo sponsorship
  • Online video sponsorship

GRIS

"Working with Our Kids helped us close an 8-figure deal and expand our international operations. A pleasure to work with. Thank you for all that you have done for us."

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We'll help you reach your market

Reach active families with young to adolescent kids and high disposable incomes.

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