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camps.ca & ourkids.net/camp
Summer camp marketing doubled
Camps.ca and ourkids.net/camp are the top resources of information on summer camps and programs in Ontario and Quebec.
With profiles of hundreds of unique summer programs for kids and teens, the websites are the best way for parents to plan
their children’s summer activities.
Summer camps reach double the online market with Our Kids.
 Site Features
- Choosing a camp that is right for your child
- Financing advice and tax credits
- Packing list and preparing a first time camper
- Camp category sections: day, residential, sports, arts, dance, special needs, family camps
- Advanced search and interactive map tools
- Community section, parent-to-parent, camper zone and blog
- Videos, photo galleries
Our summer camp marketing initiatives grow more robust every year.
Online marketing: Key Facts
| Total visits 2009: |
140,000 (47,000 for camps.ca; 93,000 for ourkids.net camps) |
| Total pageviews: |
700,000 (200,000 for camps.ca; 500,000 for ourkids.net camps) |
| Traffic Growth: | 600%: January 2010 over January 2009 for camps.ca |
| Camps.ca launch: | January, 2009 |
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