We can help you reach your marketing goals

Now 20 years old, Our Kids helps families find the right schools—and helps schools find the right students. We provide the leading, go-to platform for families to discover, analyze, compare, and choose private schools in Canada.

Each year, over 2,400,000 families from Canada and abroad use our website, print guide, mobile app, and live expos throughout their school-research process. This allows us to provide over 350 schools—large and small—with the most effective school-marketing platform available.

Membership takeaways

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Overview of the membership

Everything in the right-hand column, below, is included with the basic membership.

Where you’re promoted

How you’re promoted

Website: OurKids.net

The most popular online resource in Canada for school research, used by 200,000 families every month to discover, analyze, compare, and discuss schools. The site boasts 2.4 million unique visitors annually. It dominates search engines, ranking #1-3 for thousands of school-related keyword searches. learn more

  • Profile of your school (comprehensive)
  • Mini-profiles (throughout site)
  • Comparison tables and charts  new
  • Advanced search tool
  • School reviews
  • Calendar
  • Newsfeed
  • Editorial (at editor’s discretion)
Printed school guide

Canada’s largest and most referenced independent school guide. 200,000 copies are distributed through various niche and mass channels. The 196-page guide includes 330+ profiles of the leading private schools, and 92 pages of editorial. learn more

  • Profile of your school (¼ page)
  • Listing in the index of schools
School expos

Canada’s largest and best-attended private school expos, which we host in cities across the country. 3,000+ families attend looking for schools. learn more

  • Profile of your school distributed in printed school guide to all families in attendance

Twice-monthly eNewsletter sent to 40,000+ families interested in receiving emails specifically about private schools. learn more

  • A link to the online events calendar where your events and dates are highlighted
Mobile app (re-launched)

Canada’s most comprehensive school-research app, available for iPhones, iPads, and iPods. Distributed through OurKids.net and iTunes. learn more

  • Profile of your school
  • School search tool
Digital magazine

Our printed school guide, but in the form of a digital magazine (suitable for tablets, desktops, and mobile phones). learn more

  • Full-page profile of your school
  • Listing in the index of schools

A boarding-centric website visited by 1,600+ families every month. learn more

[For members with boarding or homestay programs]
  • Profile of your school (comprehensive)
  • Mini-profiles
Social media channels

The Our Kids social media channels, which have 14,500+ followers. We’re on Facebook, Twitter, Google+, and Pinterest. learn more

  • We regularly promote members in the form of facebook posts, retweets, and so on

Cross promotion (camp)

Printed camp guide

Canada’s #1 guide to summer camps. 175,000 copies distributed through various mass and niche channels, reaching the family demographic. learn more

  • Listing of your school in the private school supplement

Joining Our Kids

Joining is simple. You just add information about your school to a single form and we do the rest. We distribute your information through our platforms and promote your school to 2.4 million families over the course of the membership.

A 100% guarantee. No kidding! Contact us today!

How confident are we that an Our Kids membership will work for you?

We guarantee that at least 800 qualified families will view your school profile annually, or we’ll reimburse your membership fees.

To find out more about an Our Kids membership, please call 1-877-272-1845 or email us.

On this website, you can also learn about membership benefits, and which schools are current members. You can also register for an Our Kids marketing membership now.

our kids guarantee

Central Montessori Schools

"Our Kids receives great exposure through the print and online sources for private schools. We believe that the Our Kids audience is made up of families who are specifically looking into private or independent education schools, namely well-established or up-and-coming schools wanting to build and maintain a solid reputation. Our Kids is … a trustworthy source of information and reviews, giving families confident and reliable options. Families who find us through Our Kids come to us already well-informed about our school and programs."

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Marketing designed for private schools

See why over 330+ private schools choose Our Kids as their #1 advertising partner.

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